“…Other important factors identified in the literature are pickup/delivery reliability, door-to-door servic e, schedule reliability, quality service, operational efficiency handling equipment and transit time (Ben-Akiva et al, 2013;Frans oo and Lee, 2013;Frémont, 2009;Larson and Gammelgaard, 2001;Notteboom, 2006b;Yang et al, 2014;Yuen et al, 2015). Voss et al (2006) analysed the significant factors that drove transport service buyers when selecting ocean carrier and found that delivery reliability, rates charged, and carrier reputation were the three most important factors taken into consideration by shippers.…”