Shopping mall image: systematic review of 40 years of research

Gomes, R.; Paula, Fábio de Oliveira

doi:10.1080/09593969.2016.1210018

Cited by 27 publications

(24 citation statements)

References 101 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…The research into shopping centers has been mainly focused on analyzing the variables of attraction (Gomes and Paula, 2017), due to its effect on the intention to visit (Chebat et al , 2010; El-Adly and Eid, 2016), considering itself as a place of shopping, leisure and entertainment for all types of consumers. Consequently, our results suggest to managers of shopping centers and marketing practitioners, the possibility of optimizing the visit experience of their consumers by incorporating natural environmental elements (for example, plants, shrubs, trees, gardens, water sources and green areas), due to their direct and indirect effects on the intention to visit.…”

Section: Managerial Implicationsmentioning

confidence: 99%

“…According to the systematic review of Gomes and Paula (2017), research into shopping centers has focused mainly on analyzing the variables of attraction, without a definitive consensus of the number and type of factors, due to the objectives and geographical context of each study. However, all investigations have confirmed the effects of the physical environment on the response of the consumer.…”

Section: Introductionmentioning

confidence: 99%

See 1 more Smart Citation

Effects of the biophilic atmosphere on intention to visit: the affective states’ mediating role

Cortázar

Vela

2019

JSM

View full text Add to dashboard Cite

Purpose This paper aims to analyze how a biophilic atmosphere inspired by nature influences customers’ affective states and intention to visit shopping centers, and to empirically test how affective states affect and mediate the relationship between the nature-based atmosphere and behavior or intention to visit. Design/methodology/approach Four hypotheses are examined empirically through a model of structural equations using control variables. A survey of 403 consumers distributed in 24 large shopping centers was used. Findings The findings indicate the influence of the biophilic atmosphere on affective states and the intention to visit. Also, it is shown that affective states mediate in this relationship and effect. Practical implications The research suggests that shopping centers are potentially places to take advantage of people’s natural predisposition. Thus, they can combine biophilic architecture and atmosphere with other more traditional factors of attraction to increase the likelihood of visiting. A biophilic atmosphere can improve the attraction capacity within a highly competitive environment, where design and management of space is a topic of special value. Originality/value By incorporating the perception of the biophilic atmosphere in consumer evaluations when visiting shopping centers, this research has shown its influence on visiting intentions through affective states. The research proposes an alternative model that can increase and stimulate the attraction of demand and loyalty, as well as strengthening new paths in the field of retail and services marketing.

show abstract

Section: Managerial Implicationsmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Effects of the biophilic atmosphere on intention to visit: the affective states’ mediating role

Cortázar

Vela

2019

JSM

View full text Add to dashboard Cite

show abstract

“…One refinement involves the addition of further attributes at the store or retail center level to be specified into the modeling approach. This might involve undertaking visual, in-person surveys for small case study areas to collect image attributes identified in Gomes and Paula (2017) such as parking security, atmosphere perception, or mix and quality of stores within the retail center boundary, for example. Due to the practicality concerns of obtaining these highly granular measures in this study, this direction would reduce the number of retail centers for which the approach can return RWTP estimates.…”

Section: Resultsmentioning

confidence: 99%

Building Hierarchies of Retail Centers Using Bayesian Multilevel Models

Comber

Arribas‐Bel

Singleton

et al. 2019

Annals of the American Association of Geographers

View full text Add to dashboard Cite

“…Malls are one of those places where sellers communicate with consumers and recognize their customers' needs through their experience, perceptions, and try to create a future strategy/plan to have a great environment [9]. Shopping malls, apart from shopping, are social and entertainment venues [3].…”

Section: A Shopping Mallmentioning

confidence: 99%

“…A shopping mall aims to attract people towards an enclosed space isolated from the outside world and enable people to have a good time and go shopping [1]. These Attractive features of malls create SI in the consumer mind [9].…”

Section: A Shopping Mallmentioning

confidence: 99%

Identification of Consumer’s Preference towards Store Image: Using Analytical Hierarchical Process Technique

Shamshir¹,

Nasim²,

Siddiqi³

et al. 2021

Journal of Southwest Jiaotong University

View full text Add to dashboard Cite

This study aims to identify consumer preferences for store image using the Analytic Hierarchy Process. Analytic Hierarchy Process is a Multiple Attribute Decision-Making technique used to observe, rank, and select a set of options under contradictory characteristics. Consumer preference refers to the individual's behavior when purchasing, consuming, or disposing of any specific product or service. Multiple factors can affect these behaviors. The store's attractive features are the factor affecting store image, dimension, and sub-dimension of store image. Data were collected from 29 experts. Experts are selected based on their experience of shopping in a shopping mall in Pakistan and industry. A bipolar questionnaire was used to collect data. This study explored the main dimensions of store image: convenience, price, quality, atmosphere, and safety. Further, the study's findings indicate that these dimensions of store image are important for marketers, which provides awareness regarding the psychological elements of customers that influence their perception of store image and helps the marketer recognize and forecast the customer's demand.

show abstract

Shopping mall image: systematic review of 40 years of research

Cited by 27 publications

References 101 publications

Effects of the biophilic atmosphere on intention to visit: the affective states’ mediating role

Effects of the biophilic atmosphere on intention to visit: the affective states’ mediating role

Building Hierarchies of Retail Centers Using Bayesian Multilevel Models

Identification of Consumer’s Preference towards Store Image: Using Analytical Hierarchical Process Technique

Contact Info

Product

Resources

About