Shopping mall management and entertainment experience: a cross-regional investigation

Tsai, Shu‐pei

doi:10.1080/02642060802123376

Cited by 59 publications

(62 citation statements)

References 18 publications

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“…The logic behind co-creation is conditioned by the reduced service quality that faces consumers who use modern technology to replace personal face-to-face service or who experience a further reduction in service quality due to longer waiting times. In lieu of personal service, consumers expect to find new tools to support their search and decisionmaking process, to entertain them, to provide a quick response to their requests, and/or to reduce waiting time (Bolton et al, 2014;Pantano and Viassone, 2015;Tsai, 2010). In turn, retailers can use these new tools to collect data on consumer search behaviour and purchase behaviour (Petiot and Dagher, 2011).…”

Section: Drivers Of Innovation In Retailingmentioning

confidence: 99%

“…Current research mainly focuses on technology adoption from a consumers' perspective (Kourouthanassis et al, 2007;Papagiannidis et al, 2014;Reese et al, 2014;Tsai 2010), while a successful strategy would require also a focus on the technology life-cycle and risk assessment. The risks of out-of-use and out-of-date of a technology should be jointly investigated, as well as the impact on the organisation.…”

Section: (Iv) Adoption Strategymentioning

confidence: 99%

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A new approach to retailing for successful competition in the new smart scenario

Pantano

Priporas

Dennis

2018

IJRDM

106

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Purpose-This study develops the idea of smart retailing, exemplified in innovative, technology-enriched retail services as part of service-oriented strategies. In particular, the aim is to provide a new integrated framework to understand the emerging retail scenario based on the smart usage of technologies to improve retail service and develop innovation management strategies. This framework will provide a comprehensive understanding the basic forms of smart retailing as the current competitive scenario.Design/ Methodology/approach-As a viewpoint, this paper employs an interdisciplinary approach, drawing upon the actual challenges in retailing, to propose a new perspective, the smart retailing one, to describe the new competitive scenario and formulates an emerging research agenda.Findings-The present paper contributes to research on innovation and technology management for retailing by examining the key dimensions of smart retailing, which aims to enhancing retail service quality and retailers' performance.Originality-The paper explains how current retailing is moving to a smart perspective, and how retail management should be adapted to successfully perform in the current servicedominant logic scenario, as a consequence of increasing consumer involvement in service coproduction and the rapid growth of digital technologies.2

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Section: Drivers Of Innovation In Retailingmentioning

confidence: 99%

Section: (Iv) Adoption Strategymentioning

confidence: 99%

A new approach to retailing for successful competition in the new smart scenario

Pantano

Priporas

Dennis

2018

IJRDM

106

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“…Tsai believes that through the establishment of an entertaining experience, it will certainly bring more fun and satisfaction to consumers [15]. Hence, entertainment incentive has a positive relationship with perceived usefulness and perceived ease of use.…”

Section: Hypothesis 6 (H6)mentioning

confidence: 99%

Precise Positioning of Marketing and Behavior Intentions of Location-Based Mobile Commerce in the Internet of Things

et al. 2017

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Abstract:In the complex environment of the IoT (Internet of Things), the amount of information available is enormous and the number of users also increases at a blistering pace. With a huge number of users, e-commerce marketing strategies in the IoT become extremely important and must be altered accordingly in response to changes in the environment and industry. Hence, the application of IoT technology to mobile commerce allows users to receive integrated information according to time, location, and context using location-based service, and provides them with a more effective shopping experience. The validation results show that external variables indirectly influence behavioral intention through perceived usefulness. The investigation of behavioral intention is used to understand users' acceptance and using willingness of the store app, which can help narrow the gap between stores and consumers, and help improve operations.

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“…Aspects of retailing form the main thrust of a number of papers within the special edition with atmospherics or the environment of retail being the most popular. Marketing has long recognised within this the physical environment as an effective tool incorporating it fully into retail development and services research (for example Martineau 1958, Kotler 1973, Donovan and Rossiter 1982Bitner 1992, Foxall and Greenley 1999, Turley and Milliman 2000, Tsai 2010). Kotler (1973) is credited with being the first researcher to introduce and discuss the significance of the physical environment on enhancement of consumers experience and exploring its effect on evaluation, purchase and post-purchase stages of consumer behaviour.…”

mentioning

confidence: 99%

Special issue: Consumer behaviour analysis and services

Wells

Foxall

2011

The Service Industries Journal

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Shopping mall management and entertainment experience: a cross-regional investigation

Cited by 59 publications

References 18 publications

A new approach to retailing for successful competition in the new smart scenario

A new approach to retailing for successful competition in the new smart scenario

Precise Positioning of Marketing and Behavior Intentions of Location-Based Mobile Commerce in the Internet of Things

Special issue: Consumer behaviour analysis and services

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