“…However, looking at PR's contribution to the constructive development of conflict situations, there is a research gap regarding dialogue as a potential forum where disagreement is explicitly expressed and developed, rather than being assumed as forum and tool for reaching consensus (Davidson, 2016;Ganesh and Zoller, 2012). Disagreement and conflict are debated in communication studies mostly with a focus on internal communication processes in organizational communication studies (Garner, 2009(Garner, , 2016Kassing, 2011) or in political and environmental communication (Hallgren et al, 2018;Peterson and Franks, 2006). However, as mentioned in the previous section, the work of Žižek (2009), Mouffe (2005) and Laclau (2005) has inspired new normative conceptualizations of PR and its potential ability to agonise (Davidson, 2016).…”