“…However, despite this improved productivity, many issues and challenges are still alive, which includes low level of formal education and skills, environmental problem, water shortage, diversification, impact of climate change (Thapa & Gaiha, 2014), and increasing share of labour (55 per cent) with lesser share of farm mechanization (40 per cent). Beside this, today's Indian small holding farmers are highly dependent upon the urban market and natural environment, where activities are continuously changing (Priya & Mathiyalagan, 2012).…”