Uses of the term NIMBY ('not in my back yard') were analysed in the three main Italian newspapers between 1992 and 2008. In Study 1, a content analysis of 231 articles containing the term NIMBY showed two main views of the issues raised: one, aligned with the conventional view, according to which protesters are mainly driven by parochialism, emotionalism and ignorance, and the other consistent with the most innovative literature on this issue, which presents NIMBY conflicts as struggles for justice and democracy. Study 2, which adopted the discursive psychology perspective on the articles characterised by the co-occurrence of the words 'NIMBY' term and 'protest', confirmed those results. Overall, there are multiple and diverse portrayals of NIMBY conflicts in the Italian press; the idea that the press supports traditional views of such conflicts, is, in part, unfounded.Key words: NIMBY; LULU; protest; mass media; bias;T. Mannarini and M. Roccato 2 Two main approaches to describing the opposition of local communities to the siting of unwanted facilities in their locality exist among scholars, in the mass media and in public opinion (Freudenberg & Pastor, 1992). Based on Roccato, Rovere, and Bo (2008), we label them "technocratic" and "participatory".The technocratic approach tends to view such oppositions negatively, labelling them NIMBY -"not in my back yard" (Beckmann, 1973), and charging them with: ignorance about the facilities' technical features; irrationality and emotive reactions leading to anti-modern positions; and parochialism among people who refuse the building of the facilities in their locality because they are blinded by self-interest and lack a civic sense (Freudenberg & Pastor, 1992). Sometimes, these protesters are even charged with anti-democratically paralysing public policies and of being based on a "culture of veto" that brings BANANA (Build Absolutely Nothing Anywhere Near Anyone) positions. Although research has disconfirmed such postulates (e.g., della Porta & Piazza, 2007;McAvoy, 1998;Wolsink, 2000), the technocratic approach is still widely taken in the scientific debate and in the mass media.
1According to the participatory approach, democracy and environmental and distributive justice are at stake in NIMBY conflicts (Carruthers, 2007). On the one hand, as concerns democracy, such conflicts are considered to be consequences of denial of the right of local citizens to participate in the decision-making process that leads to the siting of the unwanted facility in their locality (Gould, 1996;Rootes, 2007). In this light, such local protests are environmental movements structured on dense inter-organisational networks and shared collective identities (Diani & Rambaldo, 2007); furthermore, these protests stem from a democratic dilemma between representative and direct democracy and may help develop new conceptions of pluralism that are qualitatively distinct from the liberal pluralist model (Schlosberg, 2002). On the other hand, NIMBY conflicts stem from the attempt of human popu...