Sleepy township: Perth indie rock in the 1990s

The city of Perth, Western Australia, has a long-running local popular music scene. Music is performed live in pubs and clubs, but it is often only a secondary reason for the running of these venues – consequently, the physical heritage of this music scene is often forgotten, with little memorialisation of the places and people involved in it. Archaeological investigation of one of these longer-running venues – the Fly By Night Club, a music venue from 1986 to 2015 – recovered a range of material culture that largely provides evidence of social encounters within the audience rather than of the many performers who have played at the Fly. The material evidence challenges the notion of modern music as capitalist commodity, including the idea of audiences as passive entities that exist in a subordinate position to performers, who occupy a privileged position within the paradigm of live music. Instead, the audience is shown to have considerable agency in the way it enhances its own enjoyment of live music, and to be an active participant in the social process of live musical performance.

show abstract

Audio identity in branding and brand communication strategy: a systematic review of the literature on audio branding

Vidal-Mestre

Freire-Sánchez

Calderón-Garrido

et al. 2022

EPI

View full text Add to dashboard Cite

Brand creation and management has undergone a substantial change in recent years as a result of new communication strategies, adaptation to the digital transmedia paradigm, and interaction with consumers. The use of an audio identity as a variable in this architecture and its inclusion in the different points of contact with consumers has generated a growing interest in audio branding. This article responds to the need to establish a conceptual basis and the state of the art in order to advance in the in-depth study of the discipline through a systematic review of the literature. This review was carried out in the Web of Science databases for the 2011–2020 period. After the initial filtering, a total of 36 articles were analysed and divided into four areas of relevance: phonetics in brand names, audiovisual advertising and branding, local city or country branding, and political branding.

show abstract

Sleepy township: Perth indie rock in the 1990s

Cited by 3 publications

References 7 publications

You Get to Know the Scene Inside Out, but the Cost of Travel is a Burden: The Impacts of Isolation and Peripherality on the Contemporary Music Scene of Perth, Western Australia

You Get to Know the Scene Inside Out, but the Cost of Travel is a Burden: The Impacts of Isolation and Peripherality on the Contemporary Music Scene of Perth, Western Australia

Archaeology, Heritage and Performance in the Perth Popular Music Scene

Audio identity in branding and brand communication strategy: a systematic review of the literature on audio branding

Contact Info

Product

Resources

About