Small micro and medium entreprise empowerment strategy through stakeholder involvement to increase the performance

Harini, Sri; Yuningsih, Erni; Hambany, Susi

doi:10.33062/mjb.v4i2.334

Cited by 3 publications

(3 citation statements)

References 6 publications

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“…Therefore, the government in implementing policies in determining directions and goals for the creation of institutions that can strengthen micro-scale business operators through cooperation with the government, universities, micro and community scale business operators whose function is to increase the empowerment of micro-scale businesses. This result is in line with the study conducted by (Harini & Hambany, 2019) The development of the market network and marketing to improve competitiveness of empowerment in the field of production through the help of selective business sectors and stimulant. Productivity is one of the most important determinants of economic growth and the welfare of people (Kaasa, 2018).…”

Section: Figuresupporting

confidence: 88%

The empowerment strategy of Dangke microscale business management in Enrekang Regency, South Sulawesi, Indonesia

Sose¹,

Musa²,

Bado³

et al. 2020

Espacios

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An empowerment strategy is a way to organize manpower, funds, power and equipments in helping individuals, groups and communities to grow. This study used a qualitative method in which the informants were 10 Dangke business actors in Cendana District, Enrekang Regency. The results showed that the strategy of empowering the Dangke micro-scale business manager contributes in improving the management of Dangke micro-scale business. It can be seen from the aspects of marketing volume, labor, increased income, and the breadth of the market.

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Section: Figuresupporting

confidence: 88%

The empowerment strategy of Dangke microscale business management in Enrekang Regency, South Sulawesi, Indonesia

Sose¹,

Musa²,

Bado³

et al. 2020

Espacios

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“…This type of research is in the form of field research conducted at the residence or place of business of the research respondent. The data collection methods in this study were carried out by: [10]…”

Section: Methodsmentioning

confidence: 99%

Islamic Banking and Performance of Beneficial MSME’s in Sumbawa; Study of BMT Insan Samawa

Rizqi¹,

Firmansyah²

2022

SAJSSE

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Aims: The purpose of this research is to examine the role of Baitul Maal Wat Tamwil (BMT) Insan Samawa financing in the trade expansion and prosperity rises of its members from Sumbawa's small and medium-sized microbusinesses. Study Design: Quantitative Research Place and Duration of Study: BMT Insan Samawa Financing, between Mei 2022 and June 2022. Methodology: The data was analyzed quantitatively using the smartPLS model with a survey approach. The purposive sampling technique yielded 40 respondents. Results: The findings of this study show that financing has a significant positive effect on trade expansion, with the t statistic for the construct of financing and trade expansion being larger from 1,96 around 13,339 and the coefficient of latent variable financing on output path coefficient being around 0,729, indicating a positive effect of around 72,9% on trade expansion caused by the large of financing effect on trade expansion directly. Trade expansion has a significant positive effect on prosperity rises. The t statistic for the construct of financing on prosperity rises is greater than 1,96 around 6,120, and the coefficient of latent variable that is trade expansion on output path coefficient is around 0,633, which means that as the business grows, so will the welfare. Conclusion: Financing has a significant effect on the growth of BMT Insan Samawa SMEs, as shown by the fact that the statistical t value for the PB constructs on PU is greater than 1.96, which is 13,339. This proves that PB has a significant effect on PU. Development business has a significant effect on improving the welfare of the BMT Insan Samawa UMKM with Output path coefficient shows that the statistical t value for the PU construct on PK is greater than 1.96, which is 6.120, so the effect given by PU on PK is proven to be significant.

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“…As a result of the dependence of their business models and operations on DMT applications, most large enterprises adopt them. MIEs are still determining the advantages of and when, how, and how much to embrace digital technology in light of its emergence [25][26] [27]. Government assistance programs through legislative measures, like funding programs and/or innovation centers, have encouraged the adoption of contemporary technology among MIEs in the economies [28].…”

Section: An Adoption Of Digital Marketing To Analyze Technology (Dmt)...mentioning

confidence: 99%

An Adoption of Digital Marketing to Analyze Technology (DMT) Motivation: A Case Study of Micro-Enterprises in Yogyakarta City, Indonesia

2023

Summer 2023 International Conferences IASET-23, RABES-23 &Amp; EEHSS-23, ICISET-23, CBEES-23, ICSSHE-23, IRSET-23, CBENR-23 &A

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Most micro-enterprise managers/owners in Indonesia, and Yogyakarta City, in particular, did not view adopting Digital Marketing Technology (DMT) as crucial for business before the Covid-19 outbreak. Many consider it a managerial support or operational activities requirement rather than a tactical or strategic tool. Even though most studies focus on large enterprises, the results of several research may not apply to micro-enterprises. This demonstrates the carelessness of the peculiarities of micro-enterprises in their thinking without taking into account the micro-enterprise value inherent in this tool in terms of assisting its use as a strategy tool and digitization as a prerequisite for managerial activity. In light of this, the digitization of micro-enterprises is an uninvestigated issue. The characteristics that specifically encourage the value that micro businesses attach to these applications, resulting in constant uptake and usage, are, however, less thoroughly examined in the research marketing application in micro-enterprises in Indonesia. Therefore, it requires thoroughly investigating the variables that determine digital value. This study used unstructured interviews with 22 micro-enterprises that were carefully selected from databases and supported by a technology, organization, and environmental factors (TOE) framework. This study identifies several crucial success elements that foster the value of micro-enterprises digital marketing technology (DMT) use. This study will be significant for academics and practitioners because it raises knowledge of the DMT adoption framework, which is crucial for DMT adoption, and it helps cut down on the resources needed to find information on how to support DMT adoption by microenterprises.

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Small micro and medium entreprise empowerment strategy through stakeholder involvement to increase the performance

Cited by 3 publications

References 6 publications

The empowerment strategy of Dangke microscale business management in Enrekang Regency, South Sulawesi, Indonesia

The empowerment strategy of Dangke microscale business management in Enrekang Regency, South Sulawesi, Indonesia

Islamic Banking and Performance of Beneficial MSME’s in Sumbawa; Study of BMT Insan Samawa

An Adoption of Digital Marketing to Analyze Technology (DMT) Motivation: A Case Study of Micro-Enterprises in Yogyakarta City, Indonesia

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