SME social media use: A study of predictive factors in the United Arab Emirates

Bakar, Abdul Rahim Abu; Ahmad, Syed Zamberi; Ahmad, Norita

doi:10.1002/joe.21951

Cited by 32 publications

(28 citation statements)

References 78 publications

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“…The path between ORG and BI in this research showed a positive and significant influence on e-marketplace adoption (p < 0.05, tstatistic = 2.062 > 1.960) which also proved that second hypothesis is supported. This finding is in accordance with the other research [15][16][17]. Without sufficient financial resources and support from top management, MSMEs are unable to adopt the new system especially e-marketplace.…”

Section: Hypothesis Testingsupporting

confidence: 92%

An Empirical Study of E-Marketplace Acceptance by MSMEs in Bali using TOE Model

Subawa

Mimaki

2019

Proceedings of the 2019 2nd International Conference on E-Business, Information Management and Computer Science

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In the world today, undoubtedly e-commerce has proven to be beneficial and convenient to both merchants (seller) and consumers (buyer) particularly with various e-marketplace platforms such as Lazada, Shoppe, e-bay and many more. However, not many entrepreneurs took up the opportunity and ventured into emarketplace. This scenario is more noticeable among the MSMEs entrepreneurs in developing countries. Hence, this study aimed to fill the gap and provide richer insights in technology acceptance from the user, environment, technology, and organizational side by applying the Technological, Organizational, and Environmental (TOE) framework model. This research was conducted in three regencies of Bali (Denpasar, Badung and Gianyar) by distributing five-point Likert scale questionnaires to 100 entrepreneurs (who meet the criteria). The developed hypotheses testing analysis was based on Partial Least Square Structural Equation Model (PLS-SEM) and was conducted using SmartPLS 3.0. Findings obtained revealed that organizational (p = 0.042, and t-statistics = 2.062) and environmental factors (p = 0.011 and t-statistics = 2.587) had positive significance towards behavioral intention (BI) in accepting e-marketplace.

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Section: Hypothesis Testingsupporting

confidence: 92%

An Empirical Study of E-Marketplace Acceptance by MSMEs in Bali using TOE Model

Subawa

Mimaki

2019

Proceedings of the 2019 2nd International Conference on E-Business, Information Management and Computer Science

View full text Add to dashboard Cite

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“…Similarly, [64] hypothesized the relationship between entrepreneurial orientation and a firm's performance. Moreover, [65] witnessed the significant effects of top management support and entrepreneurial orientation and performance of SMEs operating in Malaysia. Existing literature confirms that top management support and entrepreneurial orientation is significant in a firm's performance.…”

Section: Organizational Impactmentioning

confidence: 99%

Examining the Factors Affecting SME Performance: The Mediating Role of Social Media Adoption

et al. 2020

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Small and medium enterprises (SMEs) have become a vibrant and dynamic sector of the world economy. Information technology plays a vital role in improving the productivity and competitiveness of SMEs. The dynamic business environment has brought fierce competition among SMEs and, therefore, requires the owners to interact with internal and external members actively. Hence, this study aims to investigate the impact of technology, organization, and environment as important factors in the performance of small and medium-sized enterprises. It also examines the mediating role of social media adoption. Items were developed to measure the various purposes of social media use in organizations, which contribute to increasing the measurement of social media usage. For the empirical investigation, this paper used a closed-ended questionnaire. Using a quantitative method, we observed 423 responses through structural equation modeling. The findings of the study indicate that technology, organization, and the environment play effective roles for SME performance. More importantly, social media adoption positively mediates the relationship between technology, organization, environment, and SME performance. The study also helps organizations realize the advantages of using social media and specifies the rationale behind an organization’s investment in social media.

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“…However, reference [125], who studied the issue, have suggested that observability is a considerable factor in implementation. There is some evidence for this because reference [126][127][128] tested the issue empirically and found a significant relationship between observability and technology implementation. Reference [129] also found a significant relationship in his study, which was about BDA implementation in supermarkets.…”

Section: Hypotheses Development Of Observabilitymentioning

confidence: 99%

The Impact of Technological Innovation on Industry 4.0 Implementation and Sustainability: An Empirical Study on Malaysian Small and Medium Sized Enterprises

et al. 2021

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SMEs are the pillars on which most of the economies worldwide rest. Without the support of qualified technological innovation, it will be very difficult for SMEs’ performance to improve and impossible for them to reach their sustainability goals. Small businesses should therefore be encouraged to embrace the next technological frontier, Industry 4.0 (I4.0). The main purpose of this research is to understand the relationship between the implementation of Industry 4.0 technologies and sustainability goals, along with an analysis of how innovation characteristics make implementing I4.0 easier for small businesses. To answer the research questions and analyse the high complex data, this research performed a structural equation model by using AMOS software. The results indicated that technology innovation characteristics have a positive significant effect on I4.0 implementation and sustainability goals. However, effective implementation of I4.0 mediates between the relationship of innovation characteristics and sustainability goals, except observability. The implications of this research are that SMEs should develop effective I4.0, implement it, and build innovation characteristics to reach sustainability goals.

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SME social media use: A study of predictive factors in the United Arab Emirates

Cited by 32 publications

References 78 publications

An Empirical Study of E-Marketplace Acceptance by MSMEs in Bali using TOE Model

An Empirical Study of E-Marketplace Acceptance by MSMEs in Bali using TOE Model

Examining the Factors Affecting SME Performance: The Mediating Role of Social Media Adoption

The Impact of Technological Innovation on Industry 4.0 Implementation and Sustainability: An Empirical Study on Malaysian Small and Medium Sized Enterprises

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