Social Media and Meme Trolling: The Impact of Trolling through Memes in Kashmir

Abstract

Memes have become part and parcel of everyday life. In the 21st century, they have changed the way people can absorb and disseminate information simultaneously. The growth of meme culture has given people a remarkable space for trolling on social media platforms like Twitter, Facebook, and Instagram. This paper will analyze the impact of engagement through memes on the youth of Kashmir. That is why meme pages have become rich news sources for the youth. Memes have become an inseparable element of the internet lexicon. Trolls, along with memes, have replaced traditional news sources like newspapers as the key source of information for teenagers. Memes are now recognized as a cultural unit because they are passed down from person to person. Trolling with memes is a common trend now in Kashmir. Since, the people of Kashmir are very much fond of memes; consumption is high among the youth of Kashmir. Though memes are not easy to understand, they help gain more information than any other source.

Repercussions of Social Media Addiction on Relationship Closeness and Relationship Satisfaction Amongst Chinese Undergraduates

“…The unerring march of science and technology has undeniably reshaped the contours of human existence, embedding itself in the most fundamental aspects of our daily interactions and experiences (Rustam et al, 2023;Hamid & Afshana, 2022;Nurbayani et al, 2017). Among the most salient manifestations of this technological revolution is the proliferation of social media, facilitated through the ubiquity of smart devices such as tablets and smartphones (Rustam et al, 2023;Nurbayani et al, 2017).…”

“…Such omnipresence is particularly notable among younger demographics, including nowadays academic generations who have seamlessly integrated these technologies into their daily routines (Shaaban-Nejad, 2022;Singh, 2019). Although social media embodies a dualistic nature, providing both beneficial opportunities for connectivity and potentially detrimental consequences, it is increasingly apparent that the balance may be tilting toward the latter (Shaaban-Nejad, 2022;Hamid & Afshana, 2022). This concern primarily stems from excessive exposure to these devices, resulting in an alarming trend towards social media addiction (Fatah & Anindita, 2022;Bunz, 2021).…”