Social Media Use Among Czech University Students During the Travel Process

Závodná, Lucie Sára; Pospíšil, Jan

doi:10.20867/thm.24.1.7

Cited by 7 publications

(6 citation statements)

References 21 publications

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“…During the trip, sociability appears besides searching for information; after the trip, sociability is the only important factor. Zavodna and Zavodny Pospisil (2018) conducted the same survey for Czech students and found that more than half of the students use social media, mainly for getting others' opinions. According to them, the most important social media platforms are Facebook (82 %), Instagram (54 %) and YouTube (35 %).…”

Section: Literature Review 21 Information Gathering Of Younger Generations In Tourismmentioning

confidence: 99%

Analysis of Sources for Information Gathering before Visiting a Festival in the Case of Generation Z

Iványi

2021

Period. Polytech. Soc. Man. Sci.

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In recent years, festivals have become an essential part of summer activities for many members of Generation Z. Programs that last several days also mean significant financial burden for young people, so they gather information from multiple sources before decision-making. The purpose of the study is to examine which information sources – especially social media – and which motivations have become significant in the context of festival tourism's decision process.An online survey was conducted as part of and exploratory research over four consecutive years dealing with the use of information sources and the importance of the music festivals' characteristics targeting the Hungarian Generation Z attendees of festivals. Besides the descriptive statistics cluster analysis and ANOVA tables were used.It can be emphasized that in the case of festival tourism, the influence and usage of social media, relying on the opinions of acquaintances and friends is much more significant in the decision-making phase than in the case of traditional tourism. The program and the leading performers are not the only important factors, but meeting friends, the atmosphere of the festival, and reasonable value for money are also significant. Three groups of users could be identified: those who are mainly browsing official websites and search engines, those who try to make decisions based on earlier experiences, and those who are also looking at social media sites and digest several types of content to make the decision. Organisers of festivals should understand the differences among these groups to create better communication strategies.

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Section: Literature Review 21 Information Gathering Of Younger Generations In Tourismmentioning

confidence: 99%

Analysis of Sources for Information Gathering before Visiting a Festival in the Case of Generation Z

Iványi

2021

Period. Polytech. Soc. Man. Sci.

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“…The goal was also to validate the hypotheses that we can use later on a broader sample with the probability sampling method. To employ this convenient sampling method, the authors followed studies by Mitev et al (2017), Kelemen-Erdős and Mitev (2020) and Zavodna and Zavodny Pospisil (2018).…”

Section: Methodsmentioning

confidence: 99%

“…There are also numerous studies and articles about tourists' behaviour on social media, and others showing the results of using social media during all phases of the travelling process (Gretzel, Yoo, 2008;Xiang, Gretzel, 2010;Kang, Schuett, 2013;Wang et al, 2014;Tussyadiah, 2015;Nemec Rudež, Vodeb, 2015;Choe et al, 2017;Sedera et al, 2017;Zavodna, Zavodny Pospisil, 2018). Choe et al (2017) stated that the usage of social media in the pre, during and post-trip phases differ significantly based on the timing of the trip, the information needs, the context, the trip type and access to the Internet.…”

Section: Social Media Smartphones and Tourismmentioning

confidence: 99%

Understanding visitors’ motivations of sharing experiences related to Hungarian tourism events and festivals

Iványi¹,

Bíró-Szigeti²

2021

Argumenta Oeconomica

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“…Authentic quality ecotourism experiences, which includes wildlife tourism, are characterised by being nature-based, ecologically sustainable, environmentally educative, contributing to conservation, and beneficial for local communities (Fennell 2001(Fennell & 2008Newsome, Moore & Dowling 2013;Weaver 2008). An increasing number of the tourists who are seeking authentic and ecologically sustainable ecotourism are sharing their experiences on social networking sites (SNSs) such as Facebook, Flickr, Instagram, TripAdvisor and Twitter (Prakash, et al, 2017;Prakash, et al, 2018;Zavodna & Zavodny Pospisil 2018).…”

Section: Introductionmentioning

confidence: 99%

Preprint: Crowdsourcing and Analysing Wildlife Tourism Data from Photographs Shared on Social Media

Walker¹,

Simpson²,

Teo³

et al. 2019

Preprint

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The first two decades of the 21st-century have seen the emergence of the modern citizen science movement, increased demand for niche eco and wildlife tourism experiences, and the willingness of people to voluntarily share information and photographs online. To varying extents, the rapid growth of these three phenomena has been driven by the availability of portable smart devices, access to the Web 2.0 internet from almost anywhere on the planet, and the development of applications and services, including social media/networking sites (SNSs). In addition, the number of peer-reviewed publications that explore how text and images shared on SNSs can be data-mined for academic research has surged in recent years. This systematic quantitative review has two goals. The first goal is to provide an oversight of how the photographs that ecotourists share online are contributing to wildlife tourism research. The second goal is to promote the emerging photovoice technique as a theoretical context for social research based on the photographs and comments that ecotourists share on SNSs. From the perspectives of community benefits, conservation behaviours, and environmental education, there are many similarities between authentic ecotourism experiences and quality ecological citizen science programs. Much of the literature regarding the theory and practice of citizen science reports on the difficulties of attracting, training, motivating and retaining community members. The synthesis of this review is that crowdsourcing wildlife and tourism data from comments and photographs that ecotourists share on SNSs is a credible method of research that provides a self-replenishing pool of citizen scientists.

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Social Media Use Among Czech University Students During the Travel Process

Cited by 7 publications

References 21 publications

Analysis of Sources for Information Gathering before Visiting a Festival in the Case of Generation Z

Analysis of Sources for Information Gathering before Visiting a Festival in the Case of Generation Z

Understanding visitors’ motivations of sharing experiences related to Hungarian tourism events and festivals

Preprint: Crowdsourcing and Analysing Wildlife Tourism Data from Photographs Shared on Social Media

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