“…In this field, the main focus is on social influence on the dissemination of attitudes (e.g. regarding sustainable energy use (Moglia et al, 2018;Niamir et al, 2018) or organic farming (Kaufmann et al, 2009)), culture (Flache & Macy, 2011;Keijzer et al, 2018), language (Ke et al, 2008;Lou-Magnuson & Onnis, 2018), opinions (Biondo et al, 2018;Lu et al, 2009;Piedrahita et al, 2018), trends (Schlaile et al, 2018;Weng et al, 2012) or information (Chareunsy, 2018;Frank et al, 2018).…”