“…Wyche et al ( 2012) discuss a number of key innovations developed with and by users from these emerging communities, such as the development of a mobile phone application for microfinance institutions in rural India (Parikh et al, 2006) and an evaluation of an interactive voice application that helps Indian farmers find relevant agriculture information (Patel et al, 2010). Another key such development is that of MPesa, the mobile-based money transfer system developed in Kenya and empowering changes in, for example, Bureti Sub County (Gikunda, Abura & Njeru, 2014); women in the fishing industry on Lake Victoria (White, 2012); east Africa breweries distributors in Nairobi (Thuo, 2014); and micro entrepreneurs in Laikipia East Sub County (Mwangi et al, 2015). Working with locals -in every context -and including the most marginalised in that work may prove to be the most powerful methodology of all for generating truly accurate pictures of the situations under study, be that Ethiopian adolescents under COVID-19 (Jones et al, 2020) or a much wider study of young lives (Tilford, 2020).…”