We propose a theory to explain the experimental results regarding short, intense optical pulses. This theory is characterized by conjugate momentum interaction and an especially large quantum enhancement factor and unifies the generation processes of coherent phonons, which was formerly attributed to impulsive stimulated Raman scattering and displacive excitation of coherent phonons. We apply the proposed theory to the instantaneous generation of lattice strain and derive the quantitative relationship between incident fluence and resultant strain.