An assessment was made of the ecological status of water bodies in the South of the Tyumen Region, which play a significant role in the region’s water use and are sources of drinking and industrial water supply. The hydrochemical characteristics of natural waters and the water use conditions that determine the indicators of water quality in water bodies and streams are considered. Critical levels of pollution have been established for zinc, copper, manganese, iron, cadmium, chromium, nickel and aluminum in all water bodies of the Tyumen region. The reasons for optimizing the purification processes at the existing water supply and wastewater treatment facilities in the region are given. The structure and chemical composition of clay materials of the Tyumen region was studied. The efficiency of extraction of nickel ions of kaolin, montmorillonite and mixed kaolin and montmorillonite clays has been investigated. The quantitative characteristics of the process of nickel ion adsorption on all the presented natural clays are obtained. It is established that the mixed natural clay has higher values of exchange capacity in relation to nickel ions. It is noted that the description of the adsorption equilibrium corresponds to the Langmuir model. The possibility of using kaolinite, montmorillonite and mixed clays as a reagent for purifying natural and waste waters at the existing treatment facilities of the Tyumen region is presented.