Sparkling wine choice from supermarket shelves: the impact of certification of origin and production practices

Abstract

We report the results of a study based on revealed and stated preference data on choice of Prosecco wines in retail stores close to the origin of production in Northern Italy. Emphasis is placed on ability to reconcile the utility structure of stated preference data with that underlying revealed preference data. We extend the analysis to cover nonattendance of key attributes, such as price and certification of origin, while controlling for the large range of brand effects.JEL classifications: C15, C25, Q13, Q18

Consumers’ Preferences for Bread: Transgenic, Cisgenic, Organic or Pesticide‐free?

“…() studied preferences for ham from different regions, Thiene et al . () and Nadhem et al . () used a combination of SP‐ and RP‐data on the choice of wine in relation to certificate of origin.…”

“…The method is more rarely used in relation to foods. Brooks and Lusk (2010) assessed consumer preferences for milk from cloned cows, Resano-Ezcaray et al (2010) studied preferences for ham from different regions, Thiene et al (2013) and Nadhem et al (2007) used a combination of SP-and RP-data on the choice of wine in relation to certificate of origin. Evidently, there are considerable difficulties in estimating models combining SP-and RP-data.…”

The role of production process and information on quality expectations and perceptions of sparkling wines

“…35,38 While there are a large number of empirical studies investigating general consumer preferences for still wines, much less attention has been devoted to exploring the core drivers of valuation for sparkling wines. [39][40][41][42] The experienced quality of sparkling wines is influenced by several oenological variables, such as grape variety, 43 yeast selection, and ageing, 44 but among them the method of secondary fermentation plays an outstanding role. 45,46 The role of the method employed for the secondary fermentation (Champenoise or Charmat) in consumers' preference formation is crucial to analyse, since not only may it have a great impact on the intrinsic characteristics of the product, mainly the sensory profile, but it also has a large weight on the final price of the wine, with the Champenoise method being the more time and money consuming.…”

The Influence of Genotype Information on Psychiatrists’ Treatment Recommendations: More Experienced Clinicians Know Better What to Ignore

“…However, research has seen an increasing focus on decision-making heuristics [12][13][14]. One particular type of heuristic widely explored by choice modelers in transportation [15][16][17] and environmental economics [18][19][20] is attribute nonattendance (ANA). In ANA, respondents may ignore one or more attributes that they believe are not relevant in order to simplify the process of choosing the best alternative [21].…”