It is commonly expected that a friction force on the bubble
wall in a first-order phase transition can only arise from a
departure from thermal equilibrium in the plasma. Recently however,
it was argued that an effective friction, scaling as γ2
w
(with γ
w
being the Lorentz factor for the bubble wall
velocity), persists in local equilibrium. This was derived assuming
constant plasma temperature and velocity throughout the wall. On the
other hand, it is known that, at the leading order in derivatives,
the plasma in local equilibrium only contributes a correction to the
zero-temperature potential in the equation of motion of the
background scalar field. For a constant plasma temperature, the
equation of motion is then completely analogous to the vacuum case,
the only change being a modified potential, and thus no friction
should appear. We resolve these apparent contradictions in the
calculations and their interpretation and show that the recently
proposed effective friction in local equilibrium originates from
inhomogeneous temperature distributions, such that the
γ2
w
-scaling of the effective force is violated. Further, we
propose a new matching condition for the hydrodynamic quantities in
the plasma valid in local equilibrium and tied to local entropy
conservation. With this added constraint, bubble velocities in local
equilibrium can be determined once the parameters in the equation of
state are fixed, where we use the bag equation in order to
illustrate this point. We find that there is a critical value of the
transition strength αcrit such that bubble walls run
away for α>αcrit.