“…In the context of increasing transnational and global interconnections, neoliberalism stresses not only the accumulation but also the multiplication of money and goods. Numerous ethnographic studies have explored the linkage between neoliberalism and religion by defining the relationship between prosperity and perceptions of being a "good Muslim" in terms of the market (e.g., Sloane 1999;Haenni 2005;Osella and Osella 2009;Rudnyckyj 2010). 1 In popular cultures of twenty-first-century Europe and North America, prosperity is often interpreted in economic neoliberal terms as well; standard figures of the prosperous person include the Wall Street trader and the entrepreneur.…”
“…In the context of increasing transnational and global interconnections, neoliberalism stresses not only the accumulation but also the multiplication of money and goods. Numerous ethnographic studies have explored the linkage between neoliberalism and religion by defining the relationship between prosperity and perceptions of being a "good Muslim" in terms of the market (e.g., Sloane 1999;Haenni 2005;Osella and Osella 2009;Rudnyckyj 2010). 1 In popular cultures of twenty-first-century Europe and North America, prosperity is often interpreted in economic neoliberal terms as well; standard figures of the prosperous person include the Wall Street trader and the entrepreneur.…”
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