Proceedings of the 2nd International Conference on Education Science and Social Development (ESSD 2019) 2019
DOI: 10.2991/essd-19.2019.123
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Stages of Strategic Targeting Based on SWOT-Analysis of the Enterprise

Abstract: The article is devoted to the consideration of the stages of strategic targeting based on the SWOT analysis. The article discusses the shortcomings of the classical matrix and coordinate approaches to conducting a SWOT analysis. The author proposes the introduction of a targeted approach to increase the practical value of this type of analysis.

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Cited by 2 publications
(3 citation statements)
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“…The occurred changes are shown in the table 3. In this way, modern large enterprises are able to plan their strategic initiatives modifying the direction of their activities in the modern market to the direction of strengthening their leadership in the key positions of the global economy [6][7][8].…”
Section: Discussionmentioning
confidence: 99%
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“…The occurred changes are shown in the table 3. In this way, modern large enterprises are able to plan their strategic initiatives modifying the direction of their activities in the modern market to the direction of strengthening their leadership in the key positions of the global economy [6][7][8].…”
Section: Discussionmentioning
confidence: 99%
“…To conduct then research a range of well-known scientific methods was applied such as dialectic-statistic data analysis, comparison and logic methods, induction and deduction, systematic approach. Statistical data and information from the Internet, scientific publications of foreign and Russian authors in the field of infrastructure and sustainability of the leading multinational corporations are used (ECB, The International Role of the Euro, 2019) [1][2][3][4][5][6][7].…”
Section: Methodsmentioning
confidence: 99%
“…The optimal structure of the HR management service of the enterprise is presented in Figure 2. The main functions of the organisational structure of personnel management at the enterprise, are as follows [8]:…”
Section: Fig 1 Organisational Blocks Within the Organisational Struct...mentioning
confidence: 99%