Start-up selection criteria for corporate venturing: what matters for incumbents
Lucia Brandt,
Natalie Laibach,
Carolin Kamrath
et al.
Abstract:Incumbent companies face increasing pressures to become more sustainable, and thus, to strategically renew themselves. To proactively adjust to the changing environment, incumbents can engage in collaborations with start-ups by means of corporate venturing. As one of the first steps of the venturing process, a better understanding of the selection of start-ups for corporate venturing activities is needed to further systemise and align the activities. Through a systematic literature review, this study provides … Show more
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