We study the kinetics of crystal growth and melting of two types of colloidal crystals: body-centered cubic (BCC) crystals and facecentered cubic (FCC) crystals. A dielectrophoretic "electric bottle" confines colloids, enabling precise control of the motion of the interface. We track the particle motion, and by introducing a structural order parameter, we measure the jump frequencies of particles to and from the crystal and determine from these the free-energy difference between the phases and the interface mobility. We find that the interface is rough in both BCC and FCC cases. Moreover, the jump frequencies correspond to those expected from the random walk of the particles, which translates to collision-limited growth in metallic systems. The mobility of the BCC interface is greater than that of the FCC interface. In addition, contrary to the prediction of some early computer simulations, we show that there is no significant asymmetry between the mobilities for crystallization and melting.kinetics | crystallization | melting | colloids | phase transformation Significance This paper reports on colloid experiments that provide a unique 3D experimental view at the particle level of the fundamental mechanism by which liquids crystallize and crystals melt. Since these mechanisms cannot be observed directly in atomic systems, the colloids serve as models to identify, for example, the equivalent of the often-invoked collision-limited growth of pure crystals. Other observations include the measurement of equal mobilities for growth and melting and the mobility of the body-centered cubic interface being greater than that of the face-centered cubic one.