2018
DOI: 10.24818/mer/2018.06-04
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Strategic Orientation and External Environment on Organizational Commitment

Abstract: Aims of this study is to investigate the impact of the dimensions of strategic orientation (i.e. customer orientation, competitor orientation and interfunctional coordination)

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Cited by 9 publications
(16 citation statements)
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References 47 publications
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“…The result showed that there is a significant influence of performance orientations on organizational commitment. this result in line with (Jassmy and Bhaya, 2016;Daniel, 2018;Anwar and Budi, 2018;Susilowoti and Azis, 2020) confirmed that performance orientation emerged as the significant predictors of commitment of employees. the four hypothesis Emphasis on rewards is positively influence to organizational commitment.…”
Section: Discussionsupporting
confidence: 67%
See 1 more Smart Citation
“…The result showed that there is a significant influence of performance orientations on organizational commitment. this result in line with (Jassmy and Bhaya, 2016;Daniel, 2018;Anwar and Budi, 2018;Susilowoti and Azis, 2020) confirmed that performance orientation emerged as the significant predictors of commitment of employees. the four hypothesis Emphasis on rewards is positively influence to organizational commitment.…”
Section: Discussionsupporting
confidence: 67%
“…Woldman, et al (2016) defined Performance orientation as the grade in which an organization support and rewards employees to realize excellence performance. Jassmy and Bhaya, (2016) noted that performance oriented refers to a wide range of metrics, not only those related to money. According to Susilowoti and Azis, (2020) there is a positive correlation between performance and commitment.…”
Section: 23: Performance Orientationmentioning
confidence: 99%
“…Therefore, dynamic view capabilities exist to meet the demands of an organization to create dynamic resources in accordance with the changing demands that are always evolving all the time. Resource-based theory is basically a theoretical framework that studies the resources that an organization has in order to create competitive advantage and how to get profit sustainably [3] [4] [5].…”
Section: Literature Reviewmentioning
confidence: 99%
“…Market strategic orientation tended to maximize the approach to product development based on consumer demand (Kim, Im, & Slater, 2013). It could identify customer needs and preferences and provide satisfaction (Jassmy & Bhaya, 2016).…”
Section: Prospector By Market Penetration or Market Developmentmentioning
confidence: 99%
“…Strategic orientation could help a company boost its competitiveness and business performance (Penco, Torre, & Scarsi, 2019;Vlasic, 2023). Efforts to create and manage environmental responses have also become more effective (Jassmy & Bhaya, 2016). Given the importance of the cassava agroindustry in the economy, the challenges that cassava SMEs face, and development efforts mainly focused on production, developing practical strategic orientations is critical.…”
Section: Introductionmentioning
confidence: 99%