Strategic planning and agribusiness: an exploratory study of the adoption of strategic planning techniques by co‐operatives

Abstract

Explores the adoption of strategic planning techniques by agribusiness, specifically agricultural co-operatives. Offers implications for policy. A survey was sent to 345 co-operatives listed in the US Department of Agriculture's Agricultural Cooperative Service's Directory of Farmer Cooperatives. Co-operatives have widely adopted many of the sophisticated strategic planning techniques such as environmental analysis, core competences and SWOT analysis.

Can cooperatives brand? Exploring the interplay between cooperative structure and sustained brand marketing success

“…However, Lichtenthal and Long (1998) stated that it was no longer sufficient for firms to produce a technically superior product. Miles et al (1997) stated that future success would require the adoption of strategic planning models by agribusiness. This will involve the development of augmented products that includes strong brands, close relationships throughout the supply chain, a market orientation, and a unique selling proposition (Anderson and Narus, 2004;Jaffee and Masakure, 2005;Webster, 2000).…”

Barriers Influencing Organizations in Developing Country Not Appling Updated Strategic Management Techniques: A Case Study of Iran

“…(Webster, J. L., Reif, W. E. And Bracker, J. S., 1989) (2) Clark (1997) combines the strategic analysis method with the strategic management process. (Clark, D. N., 1997) (3) Miles et al (1997) demonstrates the conceptual usage and application of specific analytical tools in agricultural industries. (Miles, M. P., White, J.…”

“…(Clark, D. N., 1997) (3) Miles et al (1997) demonstrates the conceptual usage and application of specific analytical tools in agricultural industries. (Miles, M. P., White, J. B., Munilla, L. S., 1997) (4) Rigby (2001) explores the implementation of 25 strategic analysis management tools and illustrates the important interconnected part they play in the organizational process.…”

Quantitative SWOT analysis and its application to strategic management: The case of chain restaurant business

“…Количественная концепция может быть машиноориентированной, что будет способствовать переходу к конструированию матрицы анализа с помощью информационных технологий, в то время как в рамках классического SWOTанализа и модели LISA при обработке информации необходимо участие экспертов. Фактически количественная концепция предоставляет возможность перейти к игровой модели оценки поведения в условиях изменяющейся среды и, воспользовавшись арсеналом теории игр, существенно расширить анализ формата «что -если» [Miles, White, Munilla, 1997;Munive-Hernandez et al, 2004].…”