“…As the Internet has compelled rapid changes in the tourism industry, myriad previous studies have explored the changing role of traditional travel agencies (Aguiar-Quintana, Moreno-Gil, & Picazo-Peral, 2016;Andreu, Aldás, Bigné, & Mattila, 2010;Buhalis & Law, 2008;Cheyne, Downes, & Legg, 2006;Del Chiappa, 2013;Del Chiappa, Alarcón-Del-Amo, & Lorenzo-Romero, 2016;Rajaobelina, 2018;Tsai, Huang, & Lin, 2005;Tsaur & Chen, 2018). This surge in scholarship has left the traditional role of travel agencies as intermediaries between suppliers and customers very much subject to debate.…”