2021
DOI: 10.4018/978-1-7998-8583-2.ch008
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Strategies for Digital Transformation in Business

Abstract: Accounting is a discipline as old as human history, and with the last industrial revolution, it started to digitalize by taking a different dimension. It is important to know the ideas, the new order, and the new qualifications that employees should have, which are the basis of digital accounting, which has a quite new history in the world. In addition, mastering new developments and practices is important in order to continue the profession and apply it in its modern sense. This chapter was designed by author… Show more

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Cited by 2 publications
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“…Digital strategy can be used to help guide and inform a company's digital business transformation initiatives. This entails the development of customized plans and strategies that consider a company's competitive landscape, available resources, and capabilities to establish a competitive advantage within the digital arena (Deniz, 2021). Digital strategy can involve activities such as market positioning, competitive intelligence, innovation, and customer relationships.…”
Section: Introductionmentioning
confidence: 99%
See 1 more Smart Citation
“…Digital strategy can be used to help guide and inform a company's digital business transformation initiatives. This entails the development of customized plans and strategies that consider a company's competitive landscape, available resources, and capabilities to establish a competitive advantage within the digital arena (Deniz, 2021). Digital strategy can involve activities such as market positioning, competitive intelligence, innovation, and customer relationships.…”
Section: Introductionmentioning
confidence: 99%
“…Digital strategy can involve activities such as market positioning, competitive intelligence, innovation, and customer relationships. By utilizing a digital strategy, companies can identify specific areas of their businesses that could benefit from digital transformation initiatives, such as improved customer experiences or enhanced operational efficiencies (Sebastian et al, 2020;Deniz, 2021).…”
Section: Introductionmentioning
confidence: 99%