Urban regeneration is a sound, sustainable urban development strategy globally. In China, promoting urban regeneration has become the national sustainable urban strategy. Under the resource constraint, it is necessary to understand what benefits different types of urban regeneration projects can contribute to urban development. Much research has contributed to evaluating the benefits of urban regeneration on the project scale. The systematic investigation of their effects on surrounding economic vitality, especially the comparison between different types of projects, is relatively downplayed. This paper aims to evaluate and compare the effects of urban regeneration projects on surrounding economic vitality by calculating the change in housing prices. Chongqing is selected as the case city. Based on the housing transaction data from 2015 to 2021, a staggered difference-in-difference method is employed to capture the results. The finding shows that the overall effects are significantly negative, especially within a 400–800 m radius. Higher investment or better project location relates to stronger negative effects. Moreover, the differences in effects among the three types of urban regeneration projects are clearly revealed from diverse perspectives. It provides a valuable reference for policymakers and urban planners to make urban regeneration planning better by considering comprehensive benefits.