“…Parameters governing the adsorption behavior include morphology and chemistry of solid surface, functional groups involved, solute-solvent interactions, intermolecular forces between adsorbed molecules, pH, and temperature. Characteristics of the adsorption process were studied using various techniques like fluorescence decay (Levitz and Van Damme, 1986), calorimetry (Lindheimer et al, 1990;Denoyel and Rouquerol, 1991), neutron reflection (Thirtle et al, 1997;Lee at al., 1989), ellipsometry (Gilchrist et al, 2000;Kjellin et al, 2002;Stalgren et al, 2002;Tiberg et al, 1994), surface plasmon resonance (Caruso et al, 1995), quartz crystal microbalance (Caruso et al, 1995;Stalgren et al, 2002), high-performance liquid chromatography (Desbene et al, 1997;Portet et al, 1996), and gravimetry (Caruso et al, 1996). Silica-water interface is the most studied surface for ethoxylated surfactant adsorption (Blom et al, 2005;Brinck et al, 1999;Desbene et al, 1997;Kharitonova et al, 2005;Kjellin et al, 2002;Portet et al, 1996;Thirtle et al, 1997;Stalgren et al, 2002).…”