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Cited by 1 publication
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“…201 The celebrity is always free to exploit his or her identity, even if another has used it. 202 Celebrities can prevent abuses by resort to trademark and copyright law, as well as the torts of defamation and appropriation. 203 So, for example, if another's use of a celebrity likeness wrongly suggests the celebrity has endorsed a particular product, that use would violate trademark law.…”
mentioning
confidence: 99%
“…201 The celebrity is always free to exploit his or her identity, even if another has used it. 202 Celebrities can prevent abuses by resort to trademark and copyright law, as well as the torts of defamation and appropriation. 203 So, for example, if another's use of a celebrity likeness wrongly suggests the celebrity has endorsed a particular product, that use would violate trademark law.…”
mentioning
confidence: 99%
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