Sustainability in supply chain management: using drawings to understand undergraduates' perceptions of sustainability
Sharon Feeney,
John Hogan
Abstract:PurposeThis paper presents an interpretation of freehand drawings produced by supply chain management undergraduates in response to the question: “What is sustainability?” Having to explain sustainability pictorially forced students to distill what the essence of sustainability meant to them and provided insights into how they perceived sustainability and their roles in achieving sustainability in the context of supply chain management.Design/methodology/approachStudents were asked to draw and answer the quest… Show more
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