Sustainability partnership as a moderator in the relationship between business sustainability and firm competitiveness

Saunila, Minna; Ukko, Juhani; Kinnunen, Jorma

doi:10.1002/bse.3493

Bus Strat Env

2023

DOI: 10.1002/bse.3493

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Sustainability partnership as a moderator in the relationship between business sustainability and firm competitiveness

Minna Saunila

Juhani Ukko

Jorma Kinnunen

Abstract: This paper empirically examines the relationship between business sustainability and firm competitiveness and the role of sustainability partnerships in the relationship between business sustainability and firm competitiveness. By classifying two dimensions (environmental sustainability and social sustainability) that are needed to realize business sustainability, this study suggests that a sustainability partnership serves as a moderator in the relation between business sustainability and firm competitiveness… Show more

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2024

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Cited by 4 publications

References 62 publications

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Do strong innovation capability and environmental turbulence influence the nexus between CRM and business performance?

Qalati,

Jiang,

Gyedu

et al. 2024

Bus Strat Env

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This research has dealt with the gaps in the previous literature and the preponderant problems in the Ghana telecom industry. The main objective is to explore the roles of innovation capability and environmental turbulence on the relationship between customer relationship management and business performance in the Ghana telecommunication industry. Hierarchical linear regression and structural equation models through STATA and AMOS statistical software were employed to analyze the obtained data from a structured questionnaire. These models were used based on the type of analyses employed in our study and since they are robust in determining and validating the proposed causal relationships among variables. To summarize the findings, (1) the study found that customer relationship management constructs have a positive impact on innovation capability and business performance. (2) We discovered that innovation capability constructs have a positive effect on business performance. (3) Innovation capability mediates the relationship between customer relationship management and business performance. (4) Environmental turbulence moderates the relationship between customer relationship management and business performance. These findings contribute immensely to managerial and practical implications by entreating managers to intensify their commitment to CRM and innovation activities such as sharing indispensable information, involving customers, solving problems jointly, building long‐term relationships, and using modern technologies in building powerful partnerships with customers to meet their needs in order to accelerate performance.

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Do strong innovation capability and environmental turbulence influence the nexus between CRM and business performance?

Qalati,

Jiang,

Gyedu

et al. 2024

Bus Strat Env

View full text Add to dashboard Cite

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Enabling customer participation for the implementation of sustainable manufacturing

Xu,

Alsaleh,

kumar

et al. 2024

Journal of Cleaner Production

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The contribution of the labour practices to organizational performance: The mediating role of social sustainability

Nogueira,

Gomes,

Lopes

2024

Business Ethics Env & Resp

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In the fiercely competitive global business environment, the attainment of excellence is contingent upon the efficient management of human resources and their alignment with sustainable development goals. This study examines the interplay between labour practices, social sustainability and organizational performance, with a focus on the often‐ignored perspectives of employees. Employees, often neglected as critical stakeholders, shape corporate values and strategy. The study uses a quantitative approach, having applied the partial least square method for the proposed research model. Questionnaire responses from 574 Portuguese employees reveal that labour practices (employee development, employee participation and equal opportunity) positively influence perceived social sustainability. Perceived social sustainability positively influences perceived organizational performance. The examined labour practices only exhibit a positive influence on perceived organizational performance when perceived social sustainability acts as a mediator. Companies must place a high priority on the perceptions of their employees to achieve social sustainability. This involves incorporating inclusive, participative and proactive policies regarding human resources policies, thereby leveraging the mutual advantages derived from labour practices. This demonstrates the pivotal role of social sustainability in companies' decision‐making processes, as it substantially contributes to enhancing organizational performance. This study emphasizes the importance of integrating social sustainability to maximize organizational performance, providing valuable insights for business leaders. The original model, social sustainability‐driven organizational performance, which is based on employees' perceptions, identifies labour practices as antecedents of social sustainability, and the influence of social sustainability, both directly and as a mediator, on organizational performance, is presented.

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Sustainability partnership as a moderator in the relationship between business sustainability and firm competitiveness

Cited by 4 publications

References 62 publications

Do strong innovation capability and environmental turbulence influence the nexus between CRM and business performance?

Do strong innovation capability and environmental turbulence influence the nexus between CRM and business performance?

Enabling customer participation for the implementation of sustainable manufacturing

The contribution of the labour practices to organizational performance: The mediating role of social sustainability

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