“…However, although tourism development raises heritage management concerns, it can also be seen as an important justification of, and basis for, the preservation of heritage resources (Hall, 2001;Prideaux & Kininmont, 1999;Fyall & Rakić, 2006;Rakić, 2008;Wang & Bramwell, 2012;Zhang et al, 2015). Managers' lack of understanding 5 of this relationship between tourism and heritage, in instances in which this occurs, can represent a significant problem in that heritage managers might not realize that there is a need to both protect the actual heritage site and operate as a visitor attraction (Croft, 1994;Darlow et al, 2012). In order to avoid conflicts and achieve balance, the relationship between tourism, heritage conservation and stakeholders should be based on maturity, knowledge and willingness to support heritage resources (Wang & Bramwell, 2012).…”