“…Such stimulation increases cardiac parasympathetic activity, which often evokes bradycardia (Al‐Ani, Powell, West, Townend, & Coote, ; Fisher et al., ; Khurana & Wu, ; Schlader, Coleman, Sackett, Sarker, & Johnson, ; Stemper, Hilz, Rauhut, & Neundörfer, ), but this response abates within ∼3 min despite continued face cooling (Schlader et al., ). Face cooling also simultaneously stimulates the sympathetic nervous system, elevating systemic vascular resistance (Fagius & Sundlöf, ; Fisher et al., ; Heindl, Struck, Wellhöner, Sayk, & Dodt, ; Khurana & Wu, ; Shamsuzzaman et al., ), which persists as long as the face cooling stimulus is present (Schlader et al., ). The reductions in heart rate during face cooling are not sufficient to reduce cardiac output (Brown, Sanya, & Hilz, ); therefore, blood pressure increases with face cooling as a result of elevations in systemic vascular resistance (Al‐Ani et al., ; Fagius & Sundlöf, ; Fisher et al., ; Heindl et al., ; Khurana & Wu, ; Shamsuzzaman et al., ).…”