“…Because of the two activating methoxy groups, compound 1 is reactive towards electrophilic ring bromination as well as radical bromination of the two methyl groups and previous studies have reported the formation of various mono-, di-and tribrominated derivatives. The earliest derivative, the mono ring-brominated product 4 was reported in 1944 from reaction of 1 with bromine in chloroform, 4 and is also formed by the reaction with bromine in acetic acid 5 or hexafluoropropan-2-ol 6 and with NBS in dichloromethane. 7 In the first attempt at radical bromination, 2 reaction with NBS in the presence of benzoyl peroxide in boiling carbon tetrachloride for 1 h gave a 60% yield of the mono bromomethyl compound 5 accompanied by 9% of the dibromide 2.…”