“…Many H 4 R receptor ligands contain a N ‐methylpiperazine moiety, but also other basic cyclic amines are an alternative to N ‐methylpiperazines including azetidines, aminopyrrolidines and piperazines (Engelhardt et al ., ; Smits et al ., ; Istyastono et al ., 2011a). While H 1 R SAR studies show a preference for tertiary amines over secondary and primary amines (Shah et al ., ), N ‐methylation can be used as a subtle chemical switch to modulate H 3 R affinity (Smits et al ., ) and H 3 R/H 4 R selectivity (Lim et al ., ; Govoni et al ., ). Changing piperazine to a N ‐methylpiperazine (Smits et al ., ) increases H 3 R affinity while maintaining similar affinity for H 4 R, but changing immepip ( 23 ) into methimepip ( 24 ) (Lim et al ., ), or changing imbutamine ( 25 ) to N, N‐dimethylimbutamine ( 26 ) (Govoni et al ., ) increases H 3 R selectivity over H 4 R.…”