“…Whether seen in terms of biological building blocks or synthetic genomes, synthetic biology's technical significance lies in the ability to create a functioning micro-organism that can be predictably and easily transformed through the inclusion or elimination of functional genes. This would change biotechnology from a largely one-off type of innovation process, where each novel application is essentially a craft project isolated from every other application, into an industry much more like computing, where standardized platforms such as Android, iPhone, Microsoft Windows, and Apple OS X permit simultaneous innovation in highly diverse areas of the information economy (Thompson, 2012). Standardized biological platforms could be readily adaptable to drug development, environmental chemistry, biofuels, agriculture, and to areas such as personal fitness, dietetics, and cosmetics, where the costs of developing genetically engineered organisms currently precludes innovation.…”