Soil security can only be achieved when the global soil resource is maintained and improved, requiring a reversal of current degradation processes. This demands a major effort by soil scientists in at least four directions by: (i) demonstrating the importance of soils in inter-and transdisciplinary programs focusing on food, water, climate, biodiversity and energy problems, which are environmental issues that are widely acknowledged to be important; (ii) focusing research on the seven soil functions to demonstrate the importance of soil for widely recognized Ecosystem Services (ES) and Sustainable Development Goals (SDG); (iii) reframing reporting of soil studies by not only including technical data but embedding this in human-interest storylines, building on the deep emotional links between soil and man, and (iv) educating and involving knowledge brokers that can link science with societal partners not only during a given project but also in the preparatory and implementation phase. Scientists can only effectively participate in Communities of Practice when they have first properly organized their own affairs in Communities of Scientific Practice. Two case studies illustrated the proposed procedures, combining results of state-of-the-art quantitative models with a description of aspirations, concerns and frustrations of the various stakeholders involved, including farmers, regulators, citizens and entrepreneurs. The connectivity dimension of soil security was quite important here. Soil scientists would be well advised to return to their roots when field work was effectively coupled with laboratory studies. Basic research is and will remain crucial for the profession but should be better linked with tacit knowledge in an effective knowledge chain, working in both directions. Overall, reframing of the soil message is not only needed but also very well possible, requiring out-of-the-box thinking.