“…George, Haas and Pentland, ; Sheng, Amankwah‐Amoah and Wang, ; Teece, Peteraf and Leih, ). After sensing a change in consumers’ behaviour or new opportunities stemming from online review data analysis (Sheng, Amankwah‐Amoah and Wang, , ), firms may not only have to redesign product and service offerings, but also change their business model (see Lavie, ; Teece, ). By harnessing user‐generated data, firms can innovate and respond to changing customers’ demands and environmental changes in a timely manner (Wessel, ).…”