“…While the usage of technology has offered productivity, efficiency, and flexibility, it has also exacerbated technostress problems in the workplace. Prior studies related to this phenomenon confirmed that technostress could become a significant factor in personal health problem, job dissatisfaction, work inefficiency, and ineffectiveness (Boonjing & Chanvarasuth, 2017;Durucu & Bayraktar, 2020;Hung et al, 2015;Mahboob, 2016;Tarafdar et al, 2007;Zulfany et al, 2019), unwillingness to extend the use of technology (Fuglseth & Sørebø, 2014), the loss of career promotion (Cooper & Kurland, 2002;Van Steenbergen et al, 2018) and customer dissatisfaction (Christ-Brendemühl & Schaarschmidt, 2020). Moreover, Tarafdar et al (2014) added that there is a potential conflict that could lead to stress due to the use of technology (technostress) among salespeople as many of them would rather spend time interact with consumers than in front of the computer screen (Geiger & Turley, 2006;Rangarajan et al, 2005).…”