Television-based health promotion in general practice waiting rooms in London: a cross-sectional study evaluating patients’ knowledge and intentions to access dental services

Jawad, Mohammed; Ingram, Sam; Choudhury, Imran; Airebamen, Anne; Christodoulou, Kostakis; Sharma, Amanda Wilson

doi:10.1186/s12903-016-0252-6

Cited by 11 publications

(12 citation statements)

References 16 publications

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“…16,21,22 Implications for research and practice More than two-fifths of participants in WRs with TV screens stated that they usually watched it. Despite substantial evidence that educational videos in the WR lead to positive outcomes, 13,[23][24][25][26][27] only half of all WRs contained a TV screen.…”

Section: Comparison With Existing Literaturementioning

confidence: 99%

“…The provision of HEMs in accessible formats and foreign languages was extremely limited, despite patients' desire for this. 13,21 Also, almost no HEMs in alternative formats were physically present in the WR, although many were available on request from the producer of the HEM. A database in the WR could provide translated materials and be linked to a print-or emailon-demand system.…”

Section: Comparison With Existing Literaturementioning

confidence: 99%

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Effectiveness of health education materials in general practice waiting rooms: a cross-sectional study

2018

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BackgroundHealth education materials (HEMs) are widely used in general practice. However, there is little information on the variety of HEMs currently available to patients in the UK, or their preferences for accessing educational materials.AimTo assess patients’ perceptions of HEMs, and the variety and accessibility of these materials.Design and settingCross-sectional study conducted in general practices in Brighton and Hove.MethodAn anonymous questionnaire was distributed to patients in the waiting room (WR). Additionally, an audit was conducted to measure the variety of the HEMs. Results were analysed using binary multiple logistic regression.ResultsIn all, 556 participants (response rate 83.1%) from 19 practices took part. The mean age of participants was 49.3 years (SD ±18.9) and 63% were female. Perceived usefulness of HEMs was associated with reading in the WR using written HEMs, and not having a university degree; noticeability was associated with reading in the WR, and being female; attractiveness was associated with not having a university degree and shorter waiting time. On average, WRs contained 72 posters covering 23 topics, and 53 leaflets covering 24 topics, with many outdated and poorly presented materials of limited accessibility.ConclusionThis study found substantial variation in the amount, topicality, and quality of material available in WRs. As most patients notice HEMs and find them useful, available technology could be better utilised to widen access to HEMs. The introduction of wireless free internet (Wi-Fi) to waiting rooms should provide an opportunity to update this area.

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Section: Comparison With Existing Literaturementioning

confidence: 99%

Section: Comparison With Existing Literaturementioning

confidence: 99%

Effectiveness of health education materials in general practice waiting rooms: a cross-sectional study

2018

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“…Other studies have shown mass media to be an important tool in promoting public knowledge of oral health, shifting attitudes and encouraging changes in behaviour [9–12]. Although several previous studies have shown improvement in oral health knowledge in post-campaign surveys [5,10,12,13], the evidence needed to assess the sustained positive impact of the campaign over short-, medium- or long-term follow-ups is insufficient. Overall, few follow-up assessments have evaluated the impact of mass media on oral health [13,14].…”

Section: Introductionmentioning

confidence: 99%

Evaluation of the Impact of a Mass Media Campaign on Periodontal Knowledge among Iranian Adults: A Three-Month Follow-Up

et al. 2017

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ObjectivesThis study aimed to evaluate the impact of a national media campaign to promote oral health and periodontal knowledge among adults after a three-month follow-up.MethodsWe conducted a population-based study of adults aged 18 to 50 years using a stratified multi-stage sampling method in Tehran, Iran in 2011. The campaign included an animation clip about periodontal health and disease telecast on national TV for ten consecutive days. We used an instrument to assess the effect of the campaign at baseline, immediately after the campaign and after a three-month follow-up. A total of 543 participants responded at baseline and immediately after the intervention, and 294 were interviewed at the three-month follow-up assessment (response rate: 54.1%). We assessed each participant’s periodontal knowledge score, calculated as a sum of correct answers, and the change in their score following the campaign. We then used a five-item questionnaire to evaluate the participants’ opinion of the success of the campaign. We used descriptive statistics and generalised estimating equations (GEE) analysis to conduct the statistical analysis.ResultsThe mean score for knowledge improvement from baseline to immediate post-intervention evaluation was higher among those who saw the campaign (0.61) than among those who did not (0.29); the corresponding figures from immediate evaluation to three-month follow-up were -0.17 and 0.15, respectively. Adjusting for baseline values, the GEE analysis demonstrated that improvement in the mean score of post-campaign knowledge associated significantly with age, education and seeing the campaign. Significant interaction between the time since seeing the campaign and whether the participant saw it (p < 0.001) revealed that the mean difference in the knowledge score between the groups who did and did not see the campaign was 0.4 at the immediate evaluation and -0.04 at the three-month follow-up. The participants received the campaign well in terms of being appealing (91.4%), worth bearing in mind (83.4%) and containing valuable information (80.3%).ConclusionsOur findings indicate that a population-based media campaign promoting oral health and periodontal knowledge among adults had a positive short-term impact, although the effect seemed to plateau after three months.

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“…Despite substantial evidence that educational videos in the WR lead to positive outcomes 13,[23][24][25][26][27] only half of all WRs contained a TV screen. Furthermore, in several WRs the screen was turned off, or playing commercial television or advertisements, and none played sound.…”

Section: Comparison With Existing Literaturementioning

confidence: 99%

“…6 The subject of HEMs has been heavily researched, however, much of the available evidence in general practice (GP) is more than two decades old, [7][8][9][10] or focuses on individual interventions. [11][12][13][14][15] Little information is available on the variety of HEMs currently available to GP patients in the UK, or patient preferences for accessing educational materials.…”

Section: Introductionmentioning

confidence: 99%

The usefulness of health education materials in GP waiting rooms: a cross-sectional study

Maskell¹,

McDonald

Paudyal

2018

Br J Gen Pract

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BackgroundMore than half of patients in the UK wait between 5 and 15 minutes before seeing the GP, and this time in the waiting room (WR) provides an ideal opportunity for patient education.AimTo assess patients’ perceptions of the usefulness, noticeability and attractiveness of health education materials (HEMs); and the variety, number, topics, design and accessibility of these HEMs.MethodAn anonymous questionnaire was distributed to patients in the WR to assess their use of health information and perceptions of HEMs. A survey measured the availability of HEMs in the WR and evaluated their quality against 16 accessibility and design criteria.ResultsA total of 556 questionnaires were completed (response rate 97.9%). On average, WRs contained 72 posters covering 23 topics, and 53 leaflets covering 24 topics. Multivariate analysis showed that patients’ perception of usefulness was significantly associated with reading in the WR, using written HEMs, and not having a university degree; whilst noticeability was associated with reading in the WR, and being female. Attractiveness was associated with not having a university degree and shorter waiting time.ConclusionThis study suggests that a wide variety of HEMs are available, and that many patients find them useful and noticeable, however, fewer find them well-designed and attractive. Future research should focus on the effectiveness of generally available HEMs at changing knowledge, attitudes, intentions, and behaviours; and utilising technology to deliver innovative means of providing patient health information.

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Television-based health promotion in general practice waiting rooms in London: a cross-sectional study evaluating patients’ knowledge and intentions to access dental services

Cited by 11 publications

References 16 publications

Effectiveness of health education materials in general practice waiting rooms: a cross-sectional study

Effectiveness of health education materials in general practice waiting rooms: a cross-sectional study

Evaluation of the Impact of a Mass Media Campaign on Periodontal Knowledge among Iranian Adults: A Three-Month Follow-Up

The usefulness of health education materials in GP waiting rooms: a cross-sectional study

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