“That’s it. i’m done with this team!”: public reactions to NFL teams’ racial activism as a function of social identity management

Seaton, Will; Cranmer, Gregory A.; White, Carla; Bober, Joseph; Humphrey, Kaley; Obeng, Andrew

doi:10.1080/01463373.2022.2099295

Cited by 9 publications

(2 citation statements)

References 38 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…During the sample period, five teams did not post an official statement on Twitter. Twitter was selected as a platform as sport organizations often use it as an efficient communication tool to handle crisis situations and it is also considered more interactive and a faster instrument for relationship building with the target audience (e.g., [45][46][47]. In fact, all of those teams released a statement using their teams' official Twitter account.…”

Section: Methods Data Collectionmentioning

confidence: 99%

“…In the wake of the widespread BLM movement after the murder of George Floyd, some scholars have also explored how the league and fans responded to such racial advocacy movements (e.g., Brown-Devlin, (44), Seaton et al, (45)). Previous studies have found that league responses can be influenced by internal stakeholders and external interests.…”

Section: Social Activism Responses In Sportmentioning

confidence: 99%

See 1 more Smart Citation

“Speak Up!” Investigating U.S. professional sports teams' #BlackLivesMatter statements

Kwak

Pradhan

Chen

2023

Front. Sports Act. Living

View full text Add to dashboard Cite

George Floyd's death caused by police brutality fueled a wave of the Black Lives Matter (BLM) movement both nationally and globally. Almost every professional sports team in the United States released a statement pertaining to racial inequality and social injustice. The current study investigated the content and word counts of the BLM statements posted on Twitter by all teams across the four major men's professional sports leagues: Major League Baseball (MLB), National Basketball Association (NBA), National Football League (NFL), and National Hockey League (NHL). Based on a series of text analyses, we found differences in both the content and word counts of statements put forth by each league. Notably, compared to teams in other leagues, NFL teams avoided negative sentiment words (e.g., by not using words like “racism”) and utilized more action-oriented terms like “support”, “listen”, and “conversation” in their statements. Practical implications and future directions for research are discussed.

show abstract

Section: Methods Data Collectionmentioning

confidence: 99%

Section: Social Activism Responses In Sportmentioning

confidence: 99%