“…Most of the articles analyzed are related to AI (N = 123, 88.5%). The articles on V and AR (N = 16, 11.5%) links the use of VR and AR technologies to support and promo sustainable concerns in enterprises, tourism, stores, or education [29,[43][44][45]. The adoptio of VR, AR and related technologies facilitates distant contacts in real time, consum decision, and can reduce the costs of travel or new product development [36,43,46 Retailers and educational institutions can both benefit with the use of VR and AR: th former can use it for framing advertisement messages, to promote sustainable produc [45], while educationally, teachers should consider the intersections of design thinkin and emerging technologies, for students to engage with the sustainability theme [44 Benefits for the tourism sector are suggested in studies concerned with the destruction destination sites [28,29,47].…”