Oxford Handbooks Online 2014
DOI: 10.1093/oxfordhb/9780199859191.013.0018
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The Antitrust Analysis of Multisided Platform Businesses

Abstract: This Chapter provides a survey of the economics literature on multi-sided platforms with particular focus on competition policy issues, including market definition, mergers, monopolization, and coordinated behavior. It provides a survey of the general industrial organization theory of multi-sided platforms and then considers various issues concerning the application of antitrust analysis to multi-sided platform businesses. It shows that it is not possible to know whether standard economic models, often relied … Show more

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Cited by 61 publications
(15 citation statements)
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“…Multi-sided markets have been extensively analyzed in the literature. For a recent and comprehensive overview of the economics literature on multi-sided markets, see [8]. In their survey article, the authors focus on competition policy issues and provide a synopsis of the general industrial organization theory of multi-sided markets.…”
Section: Related Literaturementioning
confidence: 99%
“…Multi-sided markets have been extensively analyzed in the literature. For a recent and comprehensive overview of the economics literature on multi-sided markets, see [8]. In their survey article, the authors focus on competition policy issues and provide a synopsis of the general industrial organization theory of multi-sided markets.…”
Section: Related Literaturementioning
confidence: 99%
“…platform adoption and use) has been the subject of investigation of a number of studies. For example, network effects and pricing concepts have been used as theoretical lenses to study the success or failure of MSPs (Evans 2003;Evans and Schmalensee 2013;Weyl 2010). Regarding the preceding (i.e.…”
Section: Lifecycle Of An Mspmentioning
confidence: 99%
“…An important feature of many current data markets is that they occur on multisided platforms that can solve coordination problems between agents that do not interact directly (Evans and Schmalensee 2014;Rochet and Tirole 2006). Consider a large social media company that offers its platform at no direct charge to users but collects data on user activity that it sells to advertisers at a price well above cost.…”
Section: Concentration and Market Powermentioning
confidence: 99%