The architecture of female competition: Derogation of a sexualized female news anchor

Grabe, Maria Elizabeth; Baş, Özen; Pagano, Louis A.; Samson, Lelia

doi:10.1556/jep.10.2012.3.2

Cited by 19 publications

(14 citation statements)

References 46 publications

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“…Recent evidence has indicated that showing women clips of a news anchor who was either more sexualized (wearing bright red lipstick and a dark jacket and skirt that accented her waist-to-hip ratio) or less sexualized (wearing no lip color and a shapeless dark-blue jacket and skirt that deemphasized her waistline) influenced trait attributions that women made of the news anchor (Grabe, Bas, Pagano, & Samson, 2012). Specifically, women who saw a sexualized woman were more likely to directly derogate her appearance effort, which reflects a negative evaluation of the target but is not necessarily an indication of aggression (i.e., behavior).…”

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confidence: 99%

Aggression Toward Sexualized Women Is Mediated by Decreased Perceptions of Humanness

et al. 2019

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Researchers have argued that the regulation of female sexuality is a major catalyst for women’s intrasexual aggression. The present research examined whether women behave more aggressively toward a sexualized woman and whether this is explained by lower ratings of the target’s humanness. Results showed that women rated another woman lower on uniquely human personality traits when she was dressed in a sexualized (vs. conventional) manner. Lower humanness ratings subsequently predicted increased aggression toward her in a behavioral measure of aggression. This effect was moderated by trait intrasexual competitiveness; lower humanness ratings translated into more aggression, but only for women scoring relatively high on intrasexual competition. Follow-up studies revealed that the effect of sexualized appearance on perceived humanness was not due to the atypicality of the clothing in a university setting. The current project reveals a novel psychological mechanism through which interacting with a sexualized woman promotes aggressive behavior toward her.

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confidence: 99%

Aggression Toward Sexualized Women Is Mediated by Decreased Perceptions of Humanness

et al. 2019

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“…Ratings of competence are also correlated with personnel selection, performance evaluation, and promotion (Cuddy, Glick, & Beninger, 2011). For example, Etcoff, Stock, Haley, Vickery, and House (2011) showed that, compared with women who wore no makeup, women who wore makeup to create natural looks (e.g., pale lipstick, skintoned eye shadow) and professional looks (e.g., brighter lipstick, contrasting eye shadow) were perceived as more competent (this relationship did not hold true for excessive amounts of makeup; Grabe, Bas, Pagano, & Samson, 2012). For example, Etcoff, Stock, Haley, Vickery, and House (2011) showed that, compared with women who wore no makeup, women who wore makeup to create natural looks (e.g., pale lipstick, skintoned eye shadow) and professional looks (e.g., brighter lipstick, contrasting eye shadow) were perceived as more competent (this relationship did not hold true for excessive amounts of makeup; Grabe, Bas, Pagano, & Samson, 2012).…”

Section: Research Articlementioning

confidence: 99%

“…The use of appearance-enhancing items drives perceptions of competence and intelligence. For example, Etcoff, Stock, Haley, Vickery, and House (2011) showed that, compared with women who wore no makeup, women who wore makeup to create natural looks (e.g., pale lipstick, skintoned eye shadow) and professional looks (e.g., brighter lipstick, contrasting eye shadow) were perceived as more competent (this relationship did not hold true for excessive amounts of makeup; Grabe, Bas, Pagano, & Samson, 2012). Likewise, women claim that they wear makeup and clothing to increase their professional credibility (Dellinger & Williams, 1997;Roberts, 2005).…”

Section: Research Articlementioning

confidence: 99%

Strategically Stunning

Netchaeva

Rees

2016

Psychol Sci

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The phenomenon of increased desire for, and use of, appearance-enhancing items during times of economic recession has been termed the lipstick effect The motivation underlying this effect has been attributed to women's desires to enhance their attractiveness to financially stable partners (Hill, Rodeheffer, Griskevicius, Durante, & White, 2012). In the present research, we found evidence for our proposal that during times of economic recession, the heightened economic concern experienced by women translates into increased desire to use appearance-enhancing items to both attract romantic partners and create a favorable impression of themselves in the workplace, as both strategies can help women become secure financially. We also found that women with high economic concern elect to improve their professional appearance more frequently than their romantic attractiveness, which suggests that their motivation to obtain resources through a job dominates their motivation to obtain resources through a partner.

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“…This suggests that red may be a robust cue to female sexuality irrespective of the wearer’s intentions, a reality that may have undesirable real-world implications. For example, it is possible that women wearing red clothing in a non-sexual environment, such as at the workplace, may be evaluated negatively by other women (Abbey et al, 1987; Grabe, Bas, Pagano, & Samson, 2012). Likewise, red-clad women may be more likely to be perceived as a rival, may appear less approachable to other women, and may thus be more prone to social exclusion (Benenson, 2009; Vaillancourt & Sharma, 2011).…”

Section: Discussionmentioning

confidence: 99%

Red and Romantic Rivalry

Pazda

Prokop

Elliot

2014

Pers Soc Psychol Bull

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Research has shown that men perceive women wearing red, relative to other colors, as more attractive and more sexually receptive; women's perceptions of other women wearing red have scarcely been investigated. We hypothesized that women would also interpret female red as a sexual receptivity cue, and that this perception would be accompanied by rival derogation and intentions to mate-guard. Experiment 1 demonstrated that women perceive another woman in a red, relative to white, dress as sexually receptive. Experiment 2 demonstrated that women are more likely to derogate the sexual fidelity of a woman in red, relative to white. Experiment 3 revealed that women are more likely to intend to guard their romantic partner from a woman wearing a red, relative to a green, shirt. These results suggest that some color signals are interpreted similarly across sex, albeit with associated reactions that are sex-specific.

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The architecture of female competition: Derogation of a sexualized female news anchor

Cited by 19 publications

References 46 publications

Aggression Toward Sexualized Women Is Mediated by Decreased Perceptions of Humanness

Aggression Toward Sexualized Women Is Mediated by Decreased Perceptions of Humanness

Strategically Stunning

Red and Romantic Rivalry

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