2002
DOI: 10.1080/09544120220149331
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The asymmetrical and non-linear effects of store quality attributes on customer satisfaction

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Cited by 153 publications
(130 citation statements)
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“…Anderson and Sullivan (1993). This approach has also been used in other marketing studies (Mittal et al, 1998;Ting & Chen, 2002) to examine the asymmetric and nonlinear effects of product attributes on consumer satisfaction. The method of analysis consists of three main steps:…”
Section: Methods Of Analysismentioning
confidence: 96%
“…Anderson and Sullivan (1993). This approach has also been used in other marketing studies (Mittal et al, 1998;Ting & Chen, 2002) to examine the asymmetric and nonlinear effects of product attributes on consumer satisfaction. The method of analysis consists of three main steps:…”
Section: Methods Of Analysismentioning
confidence: 96%
“…Eredményeik alapján az aszimmetrikus kapcsolat beigazolódott, azonban a csökkenő hatás nem volt egyértelmű. Ting-Chen [2002] összevetették a logaritmusalapú modellt a lineárissal; eredményeik szerint mindkét modell elfogadható illeszkedést mutat, és egyik sem teljesít jobban a másik-nál.…”
Section: Az Elégedettség Mérésének Módszereiunclassified
“…Such studies have examined service quality in hypermarkets (Ting and Chen, 2002), the automotive industry (Matzler et al, 2004a), hospitals (Chen and Sun, 2006), logistics customer service (Huiskonen and Pirttïllä, 1998), web-community service (Kuo, 2004) and even, in a very different sphere, job dimensions which cause employee satisfaction (Martensen and Gronholdt, 2001;Matzler et al, 2004b). Until now, however, no studies have applied this technique to the building industry.…”
Section: Introductionmentioning
confidence: 98%