The Audiences of the Military-Media Stage: An Operational Commander's Role

Abstract

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Communicating for the Long War: Options for Squadron Commanders

“…After this story was reported, an increase in anticoalition opinion was noted in the Arab world. 33 In Operation Desert Storm, the US and coalition forces fought a kinetic war against a conventional forces.…”

“…One tool a commander can use to foster their military-media relationship is their PA Office. 37 The PA office has equipment and personnel trained to handle situations that will affect operations and public opinion.…”