An examination of oral communication education in Alabama (USA) identified four critical concerns. (1) Today's college students are not getting adequate oral communication education. (2) Oral communication education is being relegated to a "module" in another discipline-specific course. (3) When an oral communication course is included in the general education curriculum, that course tends to be narrow rather than broad in scope. (4) An increasing number of college faculty who teach oral communication courses do not have a graduate degree in the discipline. These concerns may be indicative of similar issues affecting oral communication education throughout the United States and beyond. Solutions to each concern are offered, and suggestions are provided about how decision-making bodies like state departments of education, regional accrediting agencies, the National Communication Association, and the like can address these concerns. This paper first examines the essential role of oral communication before identifying four critical concerns and offering suggested solutions for oral communication education in Alabama. These concerns may be indicative of similar issues affecting oral communication regionally, nationally, and even internationally. If so, then the suggested solutions offered herein may provide direction. If not, then being proactive rather than reactive may prevent some or all of these concerns from becoming reality.
The Essential Role of Communication"We listen to a book a day, speak a book a week, read the equivalent of a book a month, and write the equivalent of a book a year" [1, page 623]. A study of how college students spend their time communicating showed that nearly 72% of their day is spent listening and speaking, while reading and writing comprise less than 29% of their day [2]. Not only do people spend considerable time communicating, communication skills also are essential to personal, academic, and professional success. In a report on fastest growing careers, the U.S. Department of Labor [3] states that communication skills will be in demand across occupations well into the next century. Good communication skills fuel self-confidence and enable a person to exert more control over their life. Such a person knows how to effectively research, conceptualize, organize, and present ideas and arguments. This is critical to citizen participation which is the foundation of a democratic society. There is an ever-increasing body of evidence that echoes the importance of communication skills. Morreale et al. [4] collected and annotated nearly 100 articles, commentaries, and publications which call attention to the importance of the study of oral communication in contemporary society.Becker and Ekdom [5] list several studies which indicate that speaking skills are more important to job success than are specific technical skills. A survey of 500 alumni who earned their Ph.D. from Michigan State University between 1982 and 1993 found that conflict resolution, communication, and teamwork skills were rate...