2013
DOI: 10.1002/nvsm.1485
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The benefits, satisfaction, and perceived value of small business membership in a chamber of commerce

Abstract: Nonprofit chambers of commerce have a long history in western culture but little if any empirical research has been conducted to explore why a small business would join one. This study focuses on members' evaluation of chamber assistance programs and benefits and how they mediate the impact of satisfaction and the perceived customer value of paid membership for chamber services. A mail census survey of all 2019 members, in a large category‐four chamber of commerce, provided valid and reliable representation of… Show more

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Cited by 12 publications
(10 citation statements)
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“…As the coefficient of this variable (x2) is 0.07 (p = 0.031), regression model estimates one unit (1,000 sqm) rise in construction size in building permits variable to contribute a direct increase in the number of construction firm in 0.07 unit. This finding proves the internal impact of the construction sector in the establishment of businesses that choose to take an active role in and benefit from the business organizations (Noel and Luckett, 2014), which can be defined as being enrolled within the chamber of commerce.…”
Section: Data and Results: Multivariate Findings From Spatial Distribution Of Construction Firms In Istanbulmentioning
confidence: 55%
“…As the coefficient of this variable (x2) is 0.07 (p = 0.031), regression model estimates one unit (1,000 sqm) rise in construction size in building permits variable to contribute a direct increase in the number of construction firm in 0.07 unit. This finding proves the internal impact of the construction sector in the establishment of businesses that choose to take an active role in and benefit from the business organizations (Noel and Luckett, 2014), which can be defined as being enrolled within the chamber of commerce.…”
Section: Data and Results: Multivariate Findings From Spatial Distribution Of Construction Firms In Istanbulmentioning
confidence: 55%
“…Doing so can facilitate the use of benefitbased approaches to target potential members and thus increase the effectiveness of their recruitment and retention efforts (Baran, Galka, & Strunk, 2008;Oliver, 1999). In turn, a clear identification and communication of the associations' services can inform individuals to choose the association that best fits their needs (Markova, Ford, Dickson, & Bohn, 2013;Noel & Luckett, 2014). The high prevalence of educational incentives in this study suggests that agritourism associations should position themselves as an essential platform to deliver tailored information related to agritourism, especially concerning customer service and maximization of farm resources, which the agritourism literature has identified as major weaknesses among emerging entrepreneurs and those from minority groups (Halim, 2016;Yang, 2012).…”
Section: Discussion Of Resultsmentioning
confidence: 99%
“…Therefore, firms may join the Chambers of Commerce to recover from the lack of business exposure and grow revenues (Webster Bank, 2020). These missing gaps can be filled by the local Chambers of Commerce (Noel and Luckett, 2014). The Chambers act as catalyst to help rural SMEs to enhance their businesses capabilities and resources accessibility which contribute to effective business solutions and collaborative problem solving through the network (Bennett, 1998; Tiwasing, 2021).…”
Section: Theoretical Backgroundmentioning
confidence: 99%