The Cohort Experience in a Hybrid Instructional Technology Ph.D. Program

Leveraging New Business Models to Enhance Profitability in Cohort-Based Courses Edtech Businesses Study Case: PT Dibimbing Digital Indonesia

“…Therefore, this study reveals four alternatives to the existing business model namely study now pay later (SNPL), job guarantee program, leveling course, and self-paced learning. (Rice et al, 2022) stated that the cohort-based business model in the EdTech sector engages the organization of students into groups that advance through a program together and also emphasizes collaboration, peer learning, and networking, this research claimed that selfpaced learning is more effective to be applied due to its flexibility. Furthermore, this study offers solutions to business model focusing on expanding into new markets to increase Average Revenue per User (ARPU) and Total Revenue.…”

“…EdTech has several types of business models, including the cohort-based model. Cohort-based models in the EdTech field have been used in various start-up companies and educational institutions (Alam & Mohanty, 2022;Rice et al, 2022). The cohort-based business model in the EdTech sector engages the organization of students into groups that advance through a program together.…”

“…The cohort-based business model in the EdTech sector engages the organization of students into groups that advance through a program together. It emphasizes collaboration, peer learning, and networking (Rice et al, 2022). (HolonIQ, 2021) states that many EdTech with a cohortbased business model are widely considered more favored by users than those with the video course (Susanto et al, 2022).…”