1977
DOI: 10.2307/350901
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The Continuing Premarital Sexual Revolution among College Females

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Cited by 72 publications
(21 citation statements)
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“…As a result, many investigators are reporting a sexual revolution. Some evidence suggests that the premarital sexual revolution which supposedly began during the late 1960's accelerated during the 1970's with the female respondents showing the most dramatic movement in sexual attitudes and behavior [6,10,11]. However, the findings of Mahoney suggest that there is a relationship between the susceptibility to liberal or conservative social forces and social class [12].…”
mentioning
confidence: 83%
See 1 more Smart Citation
“…As a result, many investigators are reporting a sexual revolution. Some evidence suggests that the premarital sexual revolution which supposedly began during the late 1960's accelerated during the 1970's with the female respondents showing the most dramatic movement in sexual attitudes and behavior [6,10,11]. However, the findings of Mahoney suggest that there is a relationship between the susceptibility to liberal or conservative social forces and social class [12].…”
mentioning
confidence: 83%
“…The literature also suggests an increasing drift away from the double standard of morality to a more equalitarian standard [3,[5][6][7][8][9]. As a result, many investigators are reporting a sexual revolution.…”
mentioning
confidence: 97%
“…Some findings reveal that women who engage in premarital sex are more negatively evaluated than are men for the same behavior (Crawford and Popp 2003; Galper and Luck 1980; Harrison, Bennett and Globetti 1969; Milhausen and Herold 1999; Oliver and Sedikides 1992; Reiss 1967; Sheeran et al 1996; Sprecher and Hatfield 1996; Treboux and Busch-Rossnagel 1990). Other scholars, however, contend that there is little to no evidence for the existence of a gender double standard (DeLameter and MacCorquodale 1979; Gentry 1998; Jacoby and Williams 1985; King, Balswick and Robinson 1977; Mark and Miller 1986; O’Sullivan 1995; Peplau, Rubin and Hill 1977; Sprecher 1989). And some have either been unable to find evidence for or against its existence (Istvan and Griffitt 1980) or believe that the nature of this double standard has evolved so that detecting it has become much more difficult (Sprecher, McKinney and Orbuch 1987).…”
Section: Theoretical and Methodological Backgroundmentioning
confidence: 99%
“…Young people judged it equally acceptable for either sex to have premarital intercourse with affection, and a majority of young people thought that casual sex without affection was also acceptable (DeLamater & MacCorquodale, 1979). According to King, Balswick, and Robinson (1977), "taken as a whole, the evidence suggests that society is approaching a single premarital sexual standard as Reiss (1960) predicted" (p. 458). However, these conclusions did not end research on heterosexual double standards, which continued during the 1980s and 1990s, yielding mixed results (for reviews, see DeLamater, 1987;Oliver & Hyde, 1993).…”
Section: The Journal Of Sex Researchmentioning
confidence: 99%