The Culture of Packaging Traditional Balinese Snacks with Banana Leaves

Abstract

The packaging of traditional Balinese snacks with banana leaves has been practiced and passed down for a long time. However, currently, the use of banana leaves as a packaging material is being replaced by plastic packaging. The purpose of this research is to study the local wisdom behind banana leaves packaging for traditional snacks with simple packaging techniques and technology that comes from the traditions of the Balinese people in order to preserve it. Sources of data are as follows: traditional snacks packaged in banana leaves, snack sellers, consumers selected by purposive technique, and snowball method supported by similar research results. Data were collected through observation, interviews, and literature study. The data were analyzed descriptively and qualitatively with Bourdeau theory. The results of the research that has been carried out indirectly have implications for passing on values, preserving and developing traditional snacks with banana leaves packaging to become part of the modern industry as the empowerment of local communities. This research can be used as a reference for visual communication designers that the tradition of banana leaves packaging has a positive impact on the environment.